Would You Like For Customer Reviews?

How to Increase Customer Reviews

If you own a business, then you should understand the importance of the internet and customer reviews.  Online reviews help separate you from the pack by instilling trust with your customer.  Most clients who find your enterprise online will look at the customer reviews to see how you have treated your previous patrons.

I am making the assumption that you have a web site. I’m also assuming that you have spent the time to optimize your website to be search engine friendly.  If you have not… then that is a good beginning.

Ok, Let’s get started.  We know that online reviews separates you from you competitors and generates more organization.What do I need to know to get more reviews?  Follow up with your customers and request a review from your clients.

Let’s look at a transmission repair shop as an example.  Most large cities have numerous transmission repair shops, which means a lot of competition.  You have your transmission repair website.  You have set up your local listings with google, yahoo, yelp, etc… Getting reviews is the next logical step.

You have a steady stream of customers.Customers come in and shell out the money for their repair bill.  You ask them to post a review for you.You don’t see any success… most of your consumers forget.You began correctly, but you are not getting the results you want.

Now let changes our tactics.  The customer comes in and pays for their repair.  You have created a follow up letter with a spot to fill in their name and email address that they give back to you.  Now you follow up with them a week later with an email. you contact them to ask them if they are happy with thier repair and request that they post a review.  The email is already formatted and has all the links they need to post the review.  {You notice that you are now getting much more reviews than you were before}.  You are on your way to becoming a successful company.